Nerja, Torrox and Frigiliana led the hotel occupancy rankings for the province during August. The province’s Association of Hoteliers of the Costa del Sol (Aehcos) says that, throughout Málaga, hotels were more than 76 per cent full, with over two-thirds of the total accounted for by Spanish nationals.
However, the three towns on the east coast were more than 91 per cent full, followed by those in Marbella and San Pedro Alcántara at more than 87 per cent. Occupancy in the city of Málaga was also just over 87 cent.
Results for the early part of September put the province’s average occupancy at 64 per cent, higher than predicted. Provisional estimates for October stand at almost 52 per cent.
Aehcos’ president, José Luque, said he was “moderately satisfied” with the figures for August, but added that there was still “enormous concern” about international demand. This, he added, was almost 15 per cent down on the near 90 per cent figure recorded in August 2019. “National tourists have saved the season from an atypical summer,” he said.
Sr Luque added that the hospitality sector is looking at the coming months with “uncertainty and concern,” especially in the coastal areas. “Last minute reservations cause uncertainty amongst hoteliers,” he explained, “who have little capacity for forecasting the future.”
“National tourists have saved the season from an atypical summer,”